tvc by marketing students

IMC project 林嘉欣X Johnsons' baby cream TV Commercial

Here is the tvc which make by my friends and her schoolmates. I have asked my friend's allowance to post thiss video on here. My friends is studying BA of marketing in CU. I had little surprise to see that creative video. It shows that the people who haven't study design can make creative work. So my dear classmates, we need to work hard.

IG Parental Control

IG Parental Control

Children can learn many things on the Internet.
IG Parental Control.
Make the Internet a safe place.

Advertising Agency: Neogama/BBH, São Paulo, BrazilExecutive
Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Daniel Prado
Copywriter: Patricia Leme
Photographer: Gustavo Lacerda
Digital Retouch: Alessandra Perez
Modelmaker: Zsa-Zsa Fantini


Point of View: I used ome time to understand this concept. Beacuse the toys make me little bit confuse. It likes the animals are going to put on their clothes. however, I think this concept will make the parents afraid and increase their purchasing desire.

TOUGH JEANS





Tough, brave and revolt are always the image of Tough Jeans. The case of "Stars' porn photos" create a big noise in the society. Gillian Chung standed out after a period of time from this case. She used "tough" as her image which match the image of Tough Jeans. Tough Jeans used her to be the spokeperson can brings out a big feedback. I think that good impacts are more than bad impacts.

It is the hat.

It is thte hat.



Left is Hitler. Right is Charlie Chaplin. Can you see the difference? :P

Yayoi Kusama X Coca Cola - Coca Cola No Reason Art Project 2001

Yayoi Kusama - Coca Cola No Reason Art Project 2001

Japanse super artist Yayoi Kusama

“Polka dots, the trademark of Kusama happening”. Red, green and yellow polka dots can be the circles representing the earth, the sun, or the moon. Their shapes and what they signify do not really matter.
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Last time I saw her exhibition at Harbour City. I really surprised with her creative, funky, powerful design. She used the basic visual element - dot to creative many art. She have used this style for many years. Even she is an elderly now, she is still very creative.
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Back to the Yayoi Kusama X Coca Cola No Reason Art Project 2001. I think that it is a good cross over between commerical and art. The color of Coca Cola, red and white are well used on Kusama's design. Both of them are very famous brand. It is benefit for both as they coropate together.

beer on taxi

good outdoor ad. I like the concept and the location of the beer on the window also.

Ad & Promotion 1 st Presentation

Last time my Group was going to help "Yakult" to promote. The exiting market capture of Yakult is too wide. We are going to expand its market to the teenager's group.

Here are the advertisements. Our concept is "100 more"