龍鳳檸樂

龍鳳檸樂




Point of View: Coca Cola use a new image to re-package the lemon coke. It uses a special name"龍鳳檸樂" and the artists to create gimmick. It states as a "茶餐廳" drink. I think it is a sucess selling point. It shows that some products need to change after a period of time. Otherwise, the product will become out trend.